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Marketing Manager

Location
Addlestone, Surrey
Salary
£45,000 to £55,000
Job Type
Permanent
Posted
8 Sep 2022

Marketing Manager

Main duties

Reporting to the Head of Marketing, you'll be responsible for running a number of key initiatives at the company.

  • Managing and coordinating marketing campaign activity
  • Updating website, landing pages and campaign content, ensuring editorial calendar is updated
  • Implementing analytics for digital marketing activity (PPC, SEO, Multi-channel campaigns) and reporting ROI for sales and candidate acquisition across all channels
  • Running key initiatives such as; email marketing, lead generation and drip content campaigns, creation of case studies and testimonials, development of key client content (PDFs, presentation materials)
  • The creation of digital assets such as; job posts, surveys, blogs, newsletters

Key skills

  • You're a self-starter - you Google first, and ask questions later
  • Experience of using CRM / a Marketing Automation and website CMS system (Mailchimp, Pardot, Hubspot, Campaign Monitor, Force24, Salesforceetc)
  • You understand the digital marketing landscape and how this fits into a marketing strategy. You understand content marketing, inbound marketing and marketing automation, as well as social media (in particular LinkedIn) and digital advertising
  • Data analysis: you are numerate and have a good understanding of key measurement metrics in marketing and business, and of general data analysis
  • Design: you have general design skills so that you can quickly create marketing assets from scratch, or repurpose existing content
  • Copywriting: You understand how to craft copy, have excellent proofreading skills, strong written English and exceptional attention to detail
  • Experience of project delivery - from brief to delivery, to BAU
  • Self-starter with strong organisational skills with the ability to multi-task and prioritise to set deadlines
  • You have a focus on quality, collaboration and getting things shipped

Desirable Experience

  • Degree OR CIM/IDM Certificate in Marketing or other marketing qualifications: hubspot, googleanalyticsetc.
  • 5+ years of experience. Marketing agency experience is a plus.
  • Previous experience in the following areas: Planning, Reporting, ROI, Website, LinkedIn, Email marketing, Social media, CRM, SEO, GoogleAdWords.
  • Recruitment Industry Experience.
  • Experience using web tools: GoogleAnalytics, Google Tag Manager, Adobe Analytics, Hotjar, Website CMS',
  • Marketing Automation and email campaigns using: Mailchimp, Pardot, Eloqua, Hubspot, Campaign Monitor
  • Graphic Design: Adobe Creative Suite -inDesign
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Details

  • Job Reference: 707326745-2
  • Date Posted: 8 September 2022
  • Recruiter: Technical Resources Ltd
  • Location: Addlestone, Surrey
  • Salary: £45,000 to £55,000
  • Sector: Sales & Marketing
  • Job Type: Permanent